India's first creator media exchange
Where Creators Meet Brands, and Brands Meet Results
Where Creators
Meet Brands, and
Brands Meet Results
The outcome based creator management platform. Buy guaranteed reach, views and engagement — not posts.
Trusted by the world's most ambitious brands
01 — What is hypp
Reach, priced like media.
hypp is India's first performance-led micro & nano creator distribution platform. Brands buy guaranteed, targeted reach, views and engagement across Instagram and YouTube — delivered by a large network of verified creators.
Micro
& nano first
Verified
audited network
IG + YT
distribution
swipe →
02 — What we are selling02 — What we are actually selling
₹X = Y reach✳︎₹X = Z views✳︎₹X = A engagements✳︎
₹X = Y reach✳︎₹X = Z views✳︎₹X = A engagements✳︎
Outcomes with a price tag. Not posts with a rate card.
03 — A unified platform03 — A unified platform where
Three moves, and the campaign runs itself.
01Brands buy outcomes
Reach, views, engagement — bought as guaranteed units, with delivery on the hook.
02The system auto-selects
Best-matched creators are chosen and deployed by the engine — no shortlists, no negotiation.
03Campaigns run at scale
Predictable delivery and measurement across the whole network, every time.
04 — The matching signal
Seven inputs. One creator set.
The algorithm reads audience demographics, engagement patterns, content style and niche relevance — matching your brand to the creators most likely to drive real conversions, not vanity metrics.
Followers
Average reach
Engagement rate
Audience age
Audience cities
Language
Cost efficiency
05 — Product architecture
The creator-brand ecosystem
Supply side
Creators
Micro & nano, onboarded at scale
AuditedTaggedScoredRankedPerformance tracked
Optimized matching ↓
Middleware
Core engine
Where the exchange actually happens
Creator matching engine
Performance prediction layer
Cost optimization system
↺ Creator performance data
Campaign execution ↓
Demand side
Brands & agencies
Buy reach, set the targeting
PlatformGeographyLanguageAudience ageContent typeBudget
06 — Why it is not a marketplace
A directory versus a system
hypp
A media buying system
✓Buy an outcome, once
✓The engine picks and deploys
✓Priced per reach, view, engagement
✓Scales to thousands of creators
✓Predictable delivery, measured
We are not building a find creators tool. We are building a media buying system.
Ready to get HYPP'd?
Join the creators and brands already running the next chapter of influencer marketing.